Two and a half years ago, Bell Helmets set out to design and create its most advanced helmet yet, and with the new Pro Star, designed with input from Bell’s athletes around the world, Bell has expanded the Star line to include three models: the Star, the Race Star, and the Pro Star. Each getting
BRG Sports, parent company to Bell helmets, and 360fly, manufacturers of single-lens 360-degree action cameras, unveiled a full line of what they term “smart” helmets for the motorcycle, mountain bike and snow markets this week at the Consumer Electronics Show in Las Vegas. We first reported about this partnership in December, but images of the
Countless hours of testing went into the development of Bell’s new Star helmets, it says, from state-of-the-art wind tunnels for optimized aerodynamics to road testing. The Scotts Valley, California-based company says it tapped into several of its top ambassadors for their input, including racers Cameron Beaubier, Jake Gagne, Josh Herrin, William Dunlop and Gary Johnson.
From a Bell press release: Bell Helmets today announced a multi-year agreement with freestyle motocross legend and custom bike builder Carey Hart and his Hart Luck Brand. The agreement makes Hart an official brand ambassador and designer of exclusive one-off limited edition Bell products. The first collaborative product was unveiled today – a limited edition